The saying goes that it is “better to give than to receive” and so in this time of gift giving, we at Victory find ourselves extremely grateful in that we’ve experienced quite a year of both giving and receiving.
On the giving side, we are proud to list many worthy charities who have received our support with their fundraising objectives this year including the Chester County SPCA, Brandywine River Museum, Brandywine Valley Association, Chadds Ford Historical Society, The Brandywine Conservancy, Stroud Water Research Center, PA Academy of Fine Arts, Temple University’s Tyler School of Art and Neighborhood Bike Works among many more.
We’ve had fun with the dynamic support of groups who we have created events for like the Downingtown Fire Departments (Downingtown FallFest), Ryan McCall Foundation (Run for Victory), and Lord’s Pantry & Chester County Food Bank (Cans For A Pint). We’ve upheld the ‘charity begins at home’ credo by supporting causes close to some of our individual employees that impact a much larger audience with Drink to Victory for The Leukemia & Lymphoma Society and David’s Drive 831.For all of these efforts we have been richly rewarded on many levels. For instance, we received a Lifetime Membership award from Pennsylvania Association for Sustainable Agriculture (PASA), primarily for our engagement with them in creating and executing Bike Fresh Bike Local, our late summer bike ride through Chester County. That event has become their Southeast chapter’s largest fundraiser in three short years! In November, our 7,000 foodservice peers of the Pennsylvania Restaurant Association honored our company with its Wilmer S. Lapp Keystone Award. The award recognizes significant and noteworthy contributions to the industry and community on behalf of the Pennsylvania Restaurant Association at the chapter and statewide levels.
And here in December we feel a proud, parental glow as our Prima Pils and Yakima Glory are currently basking in the media limelight. Prima has been cited by Wine Enthusiast magazine as one of the Top 25 Beers of 2010 and newcomer Yakima Glory has rung the bell of Paste Magazine’s editorial staff to register in their Top 25 New Beers of 2010. This is spectacular recognition of which we are very proud!
So as we churn out inspired ‘gifts’ to our loyal audience who revel in true beer flavor, we are rewarded with the opportunity, the latitude, to bring our beery visions to fruition. Within the past year we have unveiled Victory Village, Saison du BUFF and Dark Intrigue for your enjoyment and ours! We like such gifts that ‘keep on giving’ so expect us to continue giving in the many ways we do, strongly into 2011, our fifteenth anniversary year!