This one’s for Jerry. And everyone like myself and Jerry who already has one of these shirts. But it was Jerry who first brought the idea up, so like our Jerk Grinder that he also loves so much, we must see this shirt live on.
My art files say that this design was created May 31, 1996, when HopDevil was an infant, pretty much unknown to the world. The fact that we could dress him up in purple, of all colors, splashed with neon green, magenta and black definitely states that this beer was something unique and special. So wonderful and special, that grown men were willing to part with our hard-earned money to walk around in a purple, magenta and neon green shirt bearing the visage of the ale we loved.
Then, years after the purchase and countless beer festivals and outdoor chores, we suffer the scorn of our wives who thought that such a faded, threadbare relic should have been in the trash long ago. No, we clung to our purple HopDevil shirt like the adult version of a baby blanket that somehow embodied our transition from partying, craft beer newbie to seasoned father dealing with teenagers in our households.
So here he is again, in all of his purple glory, to support his old and tired brother in the closet.
Gentlemen, let your freak flags fly!
This HopDevil throwback shirt is the second in our series of 15 Fashionable Finds in celebration of our 15th Anniversary. This and all anniversary shirts will be available for sale on the 15th of each month. You can buy in our retail store or from our online store. But hurry, because there are only a limited quantity available.