Meet Victory: Matt Krueger

If you have ever made the trip to Downingtown and visited our brewpub, it’s quite possible that you’ve already met Matt. He is the Restaurant General Manager for Victory Brewing Company and is the guy responsible for your dining experience with us. He is the one developing exciting events, training and hiring our servers and bartenders and managing the menu. And while he takes on the big projects in the brewpub, he is also humble enough to do occasional grunt-work like sweeping floors and filling salt shakers.

Just a few weeks ago, Matt made a decision to take on an even more daunting task than managing our bustling restaurant. He accepted a nomination to campaign to become the Leukemia & Lymphoma Society’s Man of the Year. In a few days, he will be writing a blog post to share with you what the campaign means to him, why he’s decided to get involved in the fight against cancer and how you can help. In the meantime, we’d like you to get to know the guy we’ve decided is our man of the year regardless of the outcome of his campaign.

Without further ado, meet Matt.

Q: How long have you worked for Victory?
A: Nine years.

Q: Describe for us what you really do here at Victory.
A: I have no idea; I guess I shoot eye darts at people a lot.

Q: What is the coolest thing about your job?
A: Drinking beer with cool people and organizing killer events.

Q: What did you study in school? How did you make your way into the restaurant field?
A: Marketing. I was a busboy at Cavanaugh’s in Drexel Hill when I was thirteen.

Q: How did you make your way to VBC?
A: I drank a bunch of Golden Monkey fourteen years ago when I was living in Royersford. I later wrote Bill Covaleski an e-mail asking for a gig.

Q: What is the worst job you’ve ever had?
A: Packing light bulbs in corrugated boxes for two, consecutive summers.

Q: Tell us something about yourself that no one would know just by looking at you.
A:  I am an organic chicken farmer.

Q: When you were a kid, what did you want to be when you grew up?
A:  I never really thought about it. I certainly never wanted to be any cliché like all the other kids who said “an astronaut.”

Q: Now that you’re an adult, what do you want to be when you grow up?
A: Talk show host.

Q: Finish this sentence. Beer is . . .
A: What makes life palatable.

Q: What’s your favorite candy?
A: Gummy bears.

Q: What is your all-time favorite movie?
A: Enter the Dragon

Q: What is your favorite Victory beer and food pairing?
A: BBQ ribs, fresh grilled sweet corn and cold macaroni salad with a  Prima Pils.

Q: When did you discover craft beer?
A: I guess I will give credit to my brother’s crappy homebrew when I was 18.

Q: They’re making a movie about your life, and it starts filming tomorrow. Who is cast as you, and who is cast as your love interest?
A: Adrian Brody and Ashley Judd.

Q: What genre would the movie about your life be?
A: Action, adventure, comedy, thriller and romance all rolled into one.

2 Responses to Meet Victory: Matt Krueger

  1. Bill C February 16, 2012 at 8:22 PM #

    Is THAT an eye dart you are shooting US? It is, isn’t it!

  2. Jack Package February 22, 2012 at 12:18 PM #


    Great work. My wife and I love @victorybeer. Our son was diagnosed last week with Hodgkins Lymphoma. Keep up the great work you are doing to help fight cancer. We will help support your endeavor of being man of the year.

    – @jmumonty1

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European Tradition.


American Ingenuity.

The Victory Brewing Story

The story of Victory Brewing Company starts on a school bus in 1973 when fifth-graders Ron Barchet and Bill Covaleski stepped aboard, on their way to a new school. The two became fast friends and remained so, even as they grew up and went to college on opposite coasts. Just months out of college, Bill’s appreciation of good beer and access to his father’s home brewing equipment inspired him to explore the hobby. That same year (1985), Bill gave Ron a home brewing kit as a Christmas gift. With that, both Bill and Ron developed their love of the craft…
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