Victory Brewing Company Releases Free Mobile App

Victory Brewing Company Releases Free Mobile App

iPhone and Android application finds beer, events and more.

DOWNINGTOWN, PA – On February 15, in celebration of 16 years in business, Victory Brewing Company released a free mobile app to iPhone and Android users. The Victory Mobile app uses the mobile device’s GPS technology to find the closest Victory beer. Users can also use the app to find Victory Brewing Company events across the country, information about Victory beers and the most up-to-date news from the brewery.

As a small business, making an investment in technology in order to provide a fun application to its fans is a big step from where Victory first started.

“When Ron and I first started Victory Brewing Company, we registered one email address for all business-specific email,” said Bill Covaleski, President and Brewmaster of Victory Brewing Company. “Back then, only serious businesses needed e-mail addresses. What could we possibly need with more than one?”

Now Victory employs 50 corporate employees, each with his or her own email address, manages a web site, blog and social media presence. And, as of February 2012, Victory is mobile.

“I believe we are ready to enter the 21st century now.” Bill said.

The Victory Mobile app is available for free download at the iTunes app store (http://itunes.apple.com/us/app/victory-mobile/id501588881?ls=1&mt=8) or Android Marketplace (https://market.android.com/details?id=com.r2r.mobile).

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European Tradition.

  

American Ingenuity.

The Victory Brewing Story

The story of Victory Brewing Company starts on a school bus in 1973 when fifth-graders Ron Barchet and Bill Covaleski stepped aboard, on their way to a new school. The two became fast friends and remained so, even as they grew up and went to college on opposite coasts. Just months out of college, Bill’s appreciation of good beer and access to his father’s home brewing equipment inspired him to explore the hobby. That same year (1985), Bill gave Ron a home brewing kit as a Christmas gift. With that, both Bill and Ron developed their love of the craft…
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