Celebrate Oktoberfest at the With Love Beer Garden featuring Victory Brewing Company

Celebrate Oktoberfest at the With Love Beer Garden
featuring Victory Brewing Company

Join us for a special Oktoberfest celebration in the Courtyard at
Four Seasons Hotel Philadelphia on Friday, September 23, 2011.

Philadelphia (September 9, 2011) – Celebrate fall and enjoy seasonal beers at Oktoberfest at the With Love Beer Garden featuring Victory Brewing Company.  In partnership with the Victory Brewing Company and Greater Philadelphia Tourism Marketing Corporation (GPTMC), the With Love Beer Garden will be held in the Courtyard at Four Seasons Hotel Philadelphia on Friday, September 23, 2011 from 5-8 p.m.

Oktoberfest at the With Love Beer Garden will feature seasonal beers from Victory Brewing Company, including one of the last opportunities to enjoy the Summer Love Ale® collaboration beer from GPTMC and Victory.   Also on tap will be Victory Brewing Company’s Oktoberfest-style Festbier, which will be paired with tasty Oktoberfest-inspired treats from Executive Chef Rafael Gonzalez and his culinary team.

“We at Victory are pleased to serve Philadelphia’s best beers in Philadelphia’s premier outdoor oasis of hospitality,” said Victory Brewing Company President and Brewmaster Bill Covaleski.

For visitors who would like a bite with their beer, Chef Gonzalez will prepare a special menu showcasing his interpretations of cook-out favorites.  Dishes may include (subject to change):  bratwurst with sauerkraut; Wiener schnitzel with braised red cabbage; German potato salad and hot soft pretzels cheese or mustard.

“We partnered with the Four Seasons Hotel Philadelphia and Victory in June on the first-ever With Love Beer Garden, and 1,600 people enjoyed the experience during its five-day run,” says Meryl Levitz, president and CEO, GPTMC. “It proved so successful that the Four Seasons brought it back in August, and now we’re partnering with them again for Oktoberfest. It’s another great way to attract people to our hotels.”

The With Love Beer Garden is one component of GPTMC’s popular With Love, Philadelphia XOXO® marketing campaign, designed to increase leisure visitation and hotel occupancy. The love letters act as invitations to potential visitors and center on a specific Philadelphia experience. The city conveys its distinct personality in each message—all of which are affectionately signed With Love, Philadelphia XOXO.

Please note: in the event of inclement weather, Oktoberfest at the With Love Beer Garden will be moved indoors to the Ballroom Foyer in Four Seasons Hotel Philadelphia.

Victory Brewing Company is a privately held microbrewery located in Downingtown, Pennsylvania. Started by Bill Covaleski and Ron Barchet, childhood friends who met on a school bus in 1973, the brewery formally began operations in February of 1996. Now, Victory beers can be found in 29 states. Victory’s full-flavored, innovative beers meld European ingredients and technology with American creativity. To learn more about Victory Brewing Company visit us on the web at www.victorybeer.com.

The Greater Philadelphia Tourism Marketing Corporation (GPTMC) makes Philadelphia and The Countryside® a premier destination through marketing and image building that increases business and promotes the region’s vitality. For more information about travel to Philadelphia, visit visitphilly.com or uwishunu.com, where you can build itineraries; search event calendars; see photos and videos; view interactive maps; sign up for newsletters; listen to HearPhilly, an online radio station about what to see and do in the region; book hotel reservations and more. Or, call the Independence Visitor Center, located in Historic Philadelphia, at (800) 537-7676. To stay in the know about Philadelphia’s beer scene all year long, go visitphilly.com/beer.

As the world’s leading operator of luxury hotels, Four Seasons Hotels and Resorts currently manages 85 properties in 35 countries.  Open since 1983, Four Seasons Hotel Philadelphia provides a preferred address for both business and leisure travelers, and the highly personalized, anticipatory service that Four Seasons guests expect and value around the world.  Recent awards and honors include the AAA Five Diamond Award (for the 27th consecutive year) and a four-star rating from Forbes Travel Guide for the hotel.  The Fountain Restaurant has received the distinguished honor of being named a Five Star restaurant by Forbes Travel Guide and AAA Five Diamond Award recipient. Information on the company and on Four Seasons Hotel Philadelphia can be accessed through www.fourseasons.com/philadelphia.

###

Contacts:
Four Seasons Hotel Philadelphia: Farra D’Orazio, Director of Public Relations at farra.dorazio@fourseasons.com
Victory Brewing Company: Karen Noonan, Communications Manager at karenn@victorybeer.com
GPTMC: Caroline Bean, National Media Relations/Social Media Director at caroline@gptmc.com

No comments yet.

Leave a Reply


European Tradition.

  

American Ingenuity.

The Victory Brewing Story

The story of Victory Brewing Company starts on a school bus in 1973 when fifth-graders Ron Barchet and Bill Covaleski stepped aboard, on their way to a new school. The two became fast friends and remained so, even as they grew up and went to college on opposite coasts. Just months out of college, Bill’s appreciation of good beer and access to his father’s home brewing equipment inspired him to explore the hobby. That same year (1985), Bill gave Ron a home brewing kit as a Christmas gift. With that, both Bill and Ron developed their love of the craft…
Learn More…