Washingtonpost.com – Beer: Mowing down summer thirst

Summer Love (Victory Brewing Co., Downingtown, Pa.): That’s Summer Love, not Summer of Love. This beer was commissioned by the Greater Philadelphia Tourism Marketing Corporation, the same group that’s slapping its posters in Metro as part of its its “With Love, Philadelphia XOXO” campaign. This crisp golden ale premiered during Philly Beer Week in June, […]

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Slashfood.com – City of Brotherly Suds

Last month, in conjunction with Philly Beer Week, the Greater Philadelphia Tourism Marketing Corporation moved its “With Love, Philadelphia XOXO” motto from billboards to bars. “To be totally legitimate, we might as well have our own beer,” says Bill Covaleski, the brewmaster at nearby Victory Brewing. He collaborated with the GPTMC to craft Philly’s flagship […]

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Chow.com – The World Cup Drinking Game. Representing USA: Prima Pils

Chowhound is a popular online food discussion board founded by Jim Leff in 1997, known for its user base of food fanatics. In 2006 it merged with CHOW magazine and Chow.com. The FIFA World Cup runneth over. For the resourceful and curious drinker, this sporting event presents many wonderful opportunities. Think of it as a […]

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PassionBeer.com – Victory HopDevil Review

“I know that I have given the HopDevil a lot of praise, but that is only because I consider it a standard that I always use in my mind for measuring other IPAs. There are so many things done correctly with this beer that it is impossible to ignore. If you want to try a […]

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Finecooking Magazine: In Defense of Lager

When the American craft beer movement got its start in the late 1970s, the spotlight was on ales, not lagers. Those first craft brewers set out to be everything the country’s giant breweries were not. Since the big guys “owned” the production of golden lagers, which had become insipid, mass-produced “yellow beers,” the renegade brewers […]

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Metro Daily News – Saison du BUFF top 10 Beers of 2010 . . . so far

Dogfish Head/Victory/Stone Collaboration, Saison du BUFF (6.8 percent ABV) Delaware, Pennsylvania and California What happens when three of the country’s most successful breweries get together and brew a beer together? A saison brewed with a boatload of herbs. The Saison du BUFF is going to be a beer a lot of people may not like […]

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Philly.com – Joe Sixpack: The good news about Philly & beer

Last week, the agency took an even bigger step by partnering with Victory Brewing to create the new With Love Philadelphia XOXO Victory Summer Love Ale. The agency and the brewery announced its release at an invitation-only New York press event featuring Victory brewmaster Bill Covaleski. They’ll continue the campaign by distributing thousands of branded […]

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Philadelphia Inquirer – A real beer-hall woman

The history of women in the making of beer, on the other hand, is another matter. Put out the call for a roundtable of women brewers hereabouts, and, well, all you’ll need is a small booth. If that. So in the mammoth beer hall of Downingtown’s Victory Brewing last week, it was refreshing to encounter […]

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European Tradition.


American Ingenuity.

The Victory Brewing Story

The story of Victory Brewing Company starts on a school bus in 1973 when fifth-graders Ron Barchet and Bill Covaleski stepped aboard, on their way to a new school. The two became fast friends and remained so, even as they grew up and went to college on opposite coasts. Just months out of college, Bill’s appreciation of good beer and access to his father’s home brewing equipment inspired him to explore the hobby. That same year (1985), Bill gave Ron a home brewing kit as a Christmas gift. With that, both Bill and Ron developed their love of the craft…
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